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Why do I need a website? Why do I need a website?Before jumping into the adventure of having a website, you must first ask yourself this vital question: Do I really need a website? At first, this question sounds a little negative, simply from the fact that it reveals the primary reason of that need. In fact, this initial question might make... Lire la suite
What information are we going to find on your site?What information are we going to find on your site? What information are we going to find on your site?We need to think about this, simply because it is important to decide the direction of your website. If you didn't already, take a look at the publication Why do I need a website? When you will have decided if your website will be informative, commercial, artistic or something completely... Lire la suite
How to correctly choose your domain name? How to correctly choose your domain name?Now that you've determined the content of your website, you will need a website address. What is a domain name exactly? It is simply a textual link to your site. It is as important as your business name. A good way of choosing the address is to choose one that is easy to remember and easy to... Lire la suite
Hosting, what is that? Hosting, what is that? Websites are hosted or stored on individual computers called servers. Your files, images and video animations should be stored on a computer powerful enough to allow several peoples visiting your website at the same time. A single computer can do the trick, but could not accommodate more than one... Lire la suite
Request for proposal (RFP) Request for proposal (RFP)If you are in business or business couseling, you know all about requests for proposals (RFP). Some of them are clear, detailed, and provide the right kind of information to help you quickly write a good proposal. Others, not so much! RFPs are a way for a company to seek external experts when... Lire la suite
Press conference Press conferenceTo succeed, the subject or event should be relevant or of interest to the public so the media (newspapers, TV, radio) are more likely to send reporters to cover it. Good subjects include new product launches, store openings or announcements on significant job creation for example. But it can... Lire la suite
Choosing a good business card for my business Choosing a good business card for my businessA business card is an integral part of any good marketing plan. For its size and cost, it is probably one of the most powerful marketing tool of your business. Of course, you can't expect that your business card tells the whole history of your company. There are different types of cards, here... Lire la suite
Can a slogan can help my business? Can a slogan can help my business?Slogans are memorable phrases, often used with business and in advertising campaigns logos. They are often claimed to be the most effective way to draw attention to one or more aspects of a product or brand. The first step is to decide whether you need a slogan. If you have a logo, you are... Lire la suite
Narration, what is that?The narration is the human voice (or not), which describes the history of video and provided information to the public, especially on the graphic video. Writing a neat and interesting narrative is critical to the success of your video. If you don't start with well-written texts the end result is... Lire la suite
A logo for your business? A logo for your business?You want a logo for your business? Before you start, you must understand what a logo is and what it is supposed to do. A logo identifies a company or product through use of a mark, flag, symbol or signature. Your logo is a visual representation of everything your company stands for. There is... Lire la suite